For B2B Startups • Seed to Series B

Data & Analytics
for GTM Teams

Lead scoring, pipeline attribution, and forecasts from the CRM data you already have.

Book a free data audit call

30 minutes • No commitment

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best-segment conversion vs average
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leads analyzed in one engagement
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wins off on a full-year forecast
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Who I Work With

Teams that stopped guessing

Works with your stack

Services

Your GTM team has the data.
I turn it into growth decisions.

Lead Scoring

Know which leads to prioritize. I build scoring models from your actual conversion data.

Pipeline Attribution

See which marketing activities actually drive pipeline and revenue.

Marketing ROI

Know where every dollar goes and which channels deserve more investment.

How It Works

From messy data to clear decisions.
In three steps.

First insights delivered within weeks.

1

Data Audit

I dive into your CRM and marketing data. Map what you have, identify gaps, and find quick wins.

2

Analysis & Insights

I find what's working and why. Build scoring models, map attribution, and surface patterns your team is missing.

3

Revenue Decisions

Clear recommendations on where to focus, what to cut, and how to grow.

Real Results

This is what the work looks like

A replay of real client work. Two years of inbound leads, scored against closed-won history.

faddom_leads.sql
tierleadswinsconversion
Prime ICP45823
Strong ICP1,45230
ACP1,6984
Out of scope6650
4 rows · 4,273 leads · top tier converts at 3.8x the average

Faddom's sales team now works the score instead of the queue. Read the case · See the full report

Deep Dives
Guide

How to Find Your ICP Using Your Own Data

A 5-step process for defining your ideal customer profile from CRM data.

Read the guide →
Framework

The ICP Lead Scoring Framework

A 6-dimension scoring system that tells your team which leads deserve attention.

Get the framework →
Framework

How to Measure Lead Quality

Turn raw lead volume into a quality score your team can act on.

Read the framework →
Interactive

Score Your Funnel in Two Minutes

Six questions, instant score, and exactly where an audit would look first. No email required.

Take the assessment →
Beyond the Niche

Not a B2B SaaS startup?

Most of my work is GTM analytics for B2B software teams. I also help small businesses, nonprofits, and teams that need clear answers from their data. Reports and dashboards, CRM setup and cleanup, light automations, one-off analyses. If the problem is "we have data and no answers", it's probably a fit.

Tell me what you're working with →
Honest Answers

Questions I hear on every first call

"We don't think we have enough data."
If you have a CRM and 6+ months of marketing data, you have enough. A quick discovery call will tell us where you stand.
"How is this different from a BI tool like Looker?"
Looker and Tableau show you what happened. I tell you what to do about it.
"What tools do you work with?"
Whatever you use. Salesforce, HubSpot, Google Analytics, spreadsheets. I work with your existing stack.
"We can't afford a data analyst right now."
A full-time junior analyst costs $6K-$8K/mo. I cost less and the output is senior level. Start and stop based on need.
"Who would we actually be working with?"
Me, directly. No handoffs, no juniors. The best way to get a feel for how I think is my LinkedIn. I post the way I work.
"We're planning to hire someone eventually."
I build the foundation: clean data, scoring models, dashboards. So your future hire hits the ground running.
Elisha Amir

Hi, I'm Elisha.

Seven years in data, ex-Riskified, MBA. I post what I learn from real GTM data on LinkedIn: the useful, the surprising, and the occasional football chart.

Connect on LinkedIn More about me →

Let's talk about your GTM data.

30-minute call. I'll look at your data and tell you where the opportunities are.

Book a free data audit call

Or reach out: info@ea-analytics.com • LinkedIn